Will 1914 matter in 2014? Nobody who experienced the war is still alive. Most of us struggle to recall more than the most basic facts about what happened and why. Yet, the first great global conflict remains a pivotal cultural reference point for understanding the last century and how it shaped the country we have become today.
In our report, Do mention the war, we highlight these points and more. Do mention the war draws on original research into what the public know and don’t know about the first world war, why they think next year’s centenary will matter and what they want it to be about.
The report features polling carried out for British Future by YouGov, which found that Britons struggle to tell the first world war and the second world war apart. For example, more people think Britain declared war in August 1914 because Germany invaded Poland (as was the case in 1939) than Belgium: only 13% knew the right answer.
Drawing on public workshops in England, Scotland and Wales, alongside the new national polling, the report also reveals why most people think we should seize this chance to learn, and explores which meanings of the centenary people agree on and which ones don’t.
Other highlights of Do mention the war include:
With the men's football World Cup draw today, @sundersays @EasternEye column reports from the women's game at Wembley: "It would be hard to find a more inclusive pride and patriotism than the way in which the Wembley crowd were cheering on the Lionesses"
What the Lionesses’ success reveals about unity and diversity in England
Expert says sport serves as a bridge between communities.
www.easterneye.biz
We’re delighted that our @jake_puddle &
@Heather_Rolfe, together with @jillyrutter of @BelongNetwork, won the MRS Presidents Medal last night at the Market Research Society & Research Live Awards 2025, for the ‘The State of Us’ report. [1/3]
Good to see @JohnRentoul citing British Future's new research and analysis in this explainer of the new net migration figures for @Independent [1/3]
If you missed our webinar today 'New net migration figures: What next for politics and policy?' you can watch a recording here:

THURSDAY WEBINAR: 'New Net Migration Figures - What Next for Policy and Politics?'
Our expert panel discusses the new ONS net migration figures (published 9.30am Thurs 27th) and findings from the British Future/Ipsos Immigration Attitudes Tracker (also published 27 Nov) [1/2]
'Labour risks leaving its voters behind over settlement proposals' – New blog from our @Heather_Rolfe for @UKandEU drawing on research for the Immigration Attitudes Tracker [1/2]
"What is the best-kept secret in British politics? It must be falling immigration. Almost everyone knows that immigration hit record highs... Few realise the last couple of years have seen some of the biggest ever reductions too." @sundersays @EasternEye
Net migration now 204,000 – new @ONS figures today
Net migration now 204,000 – new @ONS figures today

At 204,000, long-term international net migration (number of people immigrating long-term minus number of people emigrating long-term) for the year ending June 2025 was around two-thirds lower than a year earlier (649,000).
Read more ➡️
https://www.ons.gov.uk/peoplepopulationandcommunity/populationandmigration/internationalmigration/bulletins/longterminternationalmigrationprovisional/yearendingjune2025
PUBLISHED TODAY: ‘Noise & Nuance: What the public really thinks about immigration’ – the report on the British Future/Ipsos Immigration Attitudes Tracker, which has studied public opinion on immigration and asylum since 2015 [🧵]
Our @sundersays.bsky.social gave evidence this morning to the Justice and Home Affairs Committee Inquiry into Settlement, Citizenship and Integration - watch here:
https://parliamentlive.tv/event/index/cdf09b84-dbe9-4f35-b5a3-672f5117b586
New @FutureGovForum paper sets out 3-point plan to end use of asylum hotels by 2026 and deliver savings of btwn £3-5 billion for the Exchequer. [1/2]