About us - What we do

What we do

Jill Rutter, Director of strategy and relationships:

"British Future’s research into public attitudes on issues such as immigration, integration, race and identity helps us develop effective messages that reach and persuade new audiences. We offer constructive policy solutions and find common ground that can bring people together. We work with partners in civic society and business to help them communicate more effectively. And we project our findings publicly to inform national debate, shift attitudes and influence decision-makers."

British Future has developed an in-depth understanding of public attitudes on issues, like immigration, integration and national identity, which can seem difficult and divisive. We conducted the National Conversation on Immigration, the biggest-ever public consultation on immigration, in which over 19,000 people took part via meetings of citizens and stakeholders in every nation and region of the UK, together with an open online survey and nationally representative research by ICM.

We use that knowledge to help immigration and refugee protection advocates, from civic society and business, to communicate more effectively.

We project our findings publicly to inform national debates on issues including immigration policy, the status of EU citizens in the UK, refugee protection, integration, citizenship, combating racism and xenophobia, international student migration and national identities.

We build broad coalitions to influence decision-makers and identify new messengers to help shift public attitudes – seeking to find common ground and bring people together so we are no longer ‘Them and Us’ but rather a confident and welcoming Britain, inclusive and fair to all.

Publications

Publications

British Future reports examine public attitudes and make recommendations for change on topics ranging from future immigration and integration policy to how communications can help combat prejudice.

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Events

Events

Our events include keynote speeches from senior ministers, briefings on new research, round-table discussions and conference fringe events, all-day conferences and meetings of national networks across the migration, integration and refugee protection sectors

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Advice

Advice

We draw on the latest attitudinal research to help migration and refugee protection advocates, as well as partners in the voluntary, public and private sectors, to communicate more effectively and reach new audiences.

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Projects

Projects

We build broad coalitions for change, finding common ground across party political and referendum divides. We put our communications insights into practice, reaching new audiences to advocate a positive and welcoming Britain, inclusive and fair to all

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Media

Media

British Future uses print, broadcast and social media to project our research and messages to broad audiences, from elite opinion-formers to the general public. Our expertise in understanding attitudes means we can reach and connect with people across political and referendum divides.

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Relationships

Relationships

British Future is an independent, non-partisan thinktank and registered charity. Our relationships with politicians, commentators, civil society groups and the media span political and referendum divides. This helps us to understand, reach and persuade the broadest possible audience.

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Partner with us

We work with organisations in the private, public and voluntary sectors to conduct attitudes research and provide communications advice, to partner on campaigns and to host events, from private roundtables to public conferences.

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Future programme

Find out more about British Future and our vision and mission for the years to come.

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Also see

News

News

Read the latest news about our research, events and other projects.

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Who we are

Who we are

Meet the British Future staff team. Contact us if you’d like to find out more about our work, or to partner with us on events and research.

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Funders

Funders

British Future is a registered charity. We are grateful to our funders – trusts and foundations, business voices and civic society organisations - and welcome discussions about future partnerships.

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