British Future’s research helps anti-prejudice advocates to communicate more effectively and our campaigns seek to entrench anti-prejudice norms across society.
Tackling hatred and prejudice is as important today as it has ever been.
Communications are important tools for organisations working to combat racism and prejudice – but greater consideration needs to be given to the different audiences that we are trying to reach, if communications are to be effective in combating hatred. That can be more challenging in polarised times.
British Future’s understanding of public attitudes on issues that can seem difficult and divisive – including immigration, identity and race – means we can work with anti-prejudice organisations to help their communications reach and persuade the right audiences.
Less than half of ethnic minority Britons feel there has been progress on racial prejudice over the 25 years since Stephen Lawrence’s murder, according to a new survey
Fifty years on from Enoch Powell’s ‘Rivers of Blood’ speech, Britain has largely moved on from Powell’s divisive views on race, says new research