British Future’s research helps anti-prejudice advocates to communicate more effectively and our campaigns seek to entrench anti-prejudice norms across society.
Tackling hatred and prejudice is as important today as it has ever been.
Communications are important tools for organisations working to combat racism and prejudice – but greater consideration needs to be given to the different audiences that we are trying to reach, if communications are to be effective in combating hatred. That can be more challenging in polarised times.
British Future’s understanding of public attitudes on issues that can seem difficult and divisive – including immigration, identity and race – means we can work with anti-prejudice organisations to help their communications reach and persuade the right audiences.
Date: 6 July 2022
As the women’s Euro 2022 football tournament takes place across England, Sunder Katwala looks at the power of football to help bridge divides and build a shared and inclusive identity.
Date: 9 May 2022
There is a new sense of excitement among those banned most often from Twitter for hateful conduct since Elon Musk’s takeover of Twitter, and his comments on relaxing rules to combat online hatred, writes Sunder Katwala.
Date: 29 September 2021
Report from British Future’s Labour conference fringe on race equality and business, with shadow business minister Seema Malhotra and KPMG.
Date: 12 August 2021
As the new Premier League season kicks off, Sunder Katwala looks back at how football has often been at the centre of debates about racism and identity in Britain; and at opportunities to broaden anti-racism norms.
Date: 12 August 2021
Friday 27 August 2021 is #PositiveTwitterDay – a moment to consider what we can all do to make social media a more civil place.
Date: 30 April 2021
Sunder Katwala writes about racism in football and the failure of social media platforms to tackle racist trolls.
Date: 15 October 2020
British Future is one of 11 charities that today launched #StandUpToHate, an innovative campaign on Twitter for Hate Crime Awareness Week to encourage digital citizenship online
Date: 22 July 2020
This must be a year when talk turns into action on race, writes Sunder Katwala, discussing the government’s new Commission on Race and Ethnic Disparities.
Date: 17 July 2020
Sunder Katwala examines ITV polling asking what, if anything, has changed on race in the UK since Stephen Lawrence’s murder
