British Future’s research helps anti-prejudice advocates to communicate more effectively and our campaigns seek to entrench anti-prejudice norms across society.
Tackling hatred and prejudice is as important today as it has ever been.
Communications are important tools for organisations working to combat racism and prejudice – but greater consideration needs to be given to the different audiences that we are trying to reach, if communications are to be effective in combating hatred. That can be more challenging in polarised times.
British Future’s understanding of public attitudes on issues that can seem difficult and divisive – including immigration, identity and race – means we can work with anti-prejudice organisations to help their communications reach and persuade the right audiences.
Date: 8 October 2025
Devolving power and money will help build community connection, but government must also show leadership to address threats to social cohesion, writes Jake Puddle.
Date: 6 October 2025
British Future’s Avaes Mohammad reports from Friday’s vigil in Manchester following the appalling Synagogue attack.
Date: 15 July 2025
New report on the state of cohesion and community strength in the UK finds a worrying combination of social tensions and grievances.
Date: 10 July 2025
Year 8 drama students at Eden Girls’ School, Waltham Forest explore the topics of immigration, home, belonging and identity in their play ‘The Migration Diaries’.
Date: 30 January 2025
A new Commission launching this spring aims to hear the views of people across Newham on how to live well together in one of the most diverse places in the UK.
Date: 17 July 2024
The Reform Party must do more to exclude extreme candidates and has a worse reputation on racism than UKIP in 2015, finds a new poll.
Date: 14 May 2024
New research explores the unique power of football clubs to foster a shared sense of identity and pride in local towns & cities, across people from different backgrounds.
Date: 6 July 2022
As the women’s Euro 2022 football tournament takes place across England, Sunder Katwala looks at the power of football to help bridge divides and build a shared and inclusive identity.
Date: 9 May 2022
There is a new sense of excitement among those banned most often from Twitter for hateful conduct since Elon Musk’s takeover of Twitter, and his comments on relaxing rules to combat online hatred, writes Sunder Katwala.